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Why invest?

We're a group focused on two distinct channels: Motorpoint, the UK's leading omnichannel vehicle retailer, and Auction4cars.com, the UK's leading independent trade-only car auction site

Motorpoint vs A4C

Investment case

  • More than 25 years of customer insight and innovation 
  • Retail sales of nearly new vehicles – mainly focused on those under four years and less than 40,000 miles 
  • Increased use of data to inform buying and pricing decisions meaning we always deliver great value for customers 
  • Trade sales through digital auction site for vehicles not meeting our retail criteria 
  • Nationwide store network and significant opportunities across the country remain 
  • Industry leading inventory management, vehicle reconditioning, logistics and store operations expertise 
  • Agility, reacting with speed to market conditions helping ensure continued market share growth 
  • Lean cost base 
  • Working hard to be the most environmentally friendly used car retailer 


Digital transformation providing opportunities for growth

Customers prefer to buy used cars on an omnichannel basis, combining digital channels with physical touchpoints 

  • Relentless focus on customer experience 
  • Shift to online provides operating model opportunities 
  • Website improvements boosting traffic 
  • Significant investments in technology and marketing 
  • Expanding digitally led car buying service 
  • Improvements to wholesale digital selling experience


Motorpoint

Our retail offer of nearly new cars that are mostly under four years old and have completed less than 40,000 miles provides customers with an omnichannel purchasing journey combining online with 21 retail stores nationwide. We also offer a range of commercial vehicles under the Motorpoint brand.

  • < 4 years
  • < 40,000 miles
  • Online and in store
  • Nearly new consumer vehicles

Auction4Cars

Auction4Cars.com, a business to business and entirely online auction marketplace platform, allows an efficient and quick route for sale of part exchange vehicles which do not fall into our nearly new retail criteria. The customer experience have been significantly enhanced during the year.

  • > 4 years
  • > 40,000 miles
  • Online only
  • Wholesale vehicles